Mesa 3
My french film festival: local content for global audience
07 de outubro | Segunda-feira | 17h
Espaço Itaú de Cinema Augusta | Sala 4
Convidados
Quentin Deleau – Head of Digital Distribution / Co-manager of MyFrenchFilmFestival – UniFrance [França]
Mediação
Paula Gastaud – Chief Acquisition Officer – Sofa Digital [Brasil]
Como atingir audiência internacional para conteúdo local, com inovação e tecnologia, reunindo os parceiros certos e as melhores ferramentas de marketing disponíveis?
Um festival único e sem fronteiras, que na sua 9ª edição, em 2019, alcançou mais de 10 milhões de visualizações em 200 países. Os títulos são legendados em 11 línguas e oferecidos a preços especiais em parceria com mais de 50 plataformas de VOD e no próprio site (myfrenchfilmfestival.com). My French Film Festival é modelo de uma iniciativa bem-sucedida que a cada ano cativa uma enorme audiência para filmes franceses ao redor do mundo.
How to reach a global audience for national content, with innovation and technology, bringing together the right partners and the best marketing tools available?
Unique and without borders, a festival that in its 9th edition reached more than 10 million views in 200 countries. Films are subtitled in 11 languages and offered at special prices in partnership with more than 50 VOD platforms and on its website (myfrenchfilmfestival.com). My French Film Festival is an example of a very successful experience that reaches an enormous audience each year for French Films.
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Quentin graduated from Paris-Dauphine University in TV & New Media Management. He joined the Orange group in 2010 to be in charge of content promotion. After conducting several consulting missions with film festivals and production companies, he then joined UniFrance in 2014 as head of Economic Data. Quentin is currently head of digital distribution at UniFrance and co-manager of MyFrenchFilmFestival. Created in 2011, the 1 st online French Film Festival allows viewers to discover the best of French-language features and short films, subtitled in 11 languages. For its 9 th edition, MyFrenchFilmFestival had 10 million film views from all around the world.